A professionally designed website connects the look, feel, images, layout, and content into a CONVERSION focused marketing machine that works for you 24 hours a day, 7 days a week, 365 days a year!
Here are some of the benefits of building a new, professionally designed website:
* If you don’t have the time to read this download the checklist here.
1) Create a Better Impression
When you leave a better first impression you have a better chance of cutting through all the “noise” people find on the Internet. While it’s never been easier to put a website up, it’s also never been more competitive reaching your target audience. The right first impression also supports your pricing. You can’t be charging top dollar and have a website that looks cheap or amateurish.
2) Look Better Than Your Competition
People naturally want to choose the best and when your online presence looks better than a competitors, you’re more likely to get the inquiry and sale!
3) Improved and More Effective Branding
When your website looks great and delivers the right message you make a more powerful impression and that makes your branding all the more effective.
4) Get More Phone Calls
A professionally designed website with the right PROFESSIONALLY written marketing copy and call-to-action will result in more phone calls and inquiries.
5) Generate More Online Inquiries
You’ll also get more online inquiries when your website and online presence is professionally designed and uses all of the appropriate Internet marketing techniques that promote conversion.
6) Make it Easier to Close Sales
I’ve seen this one first hand over and over 100 times! When your professionally designed website looks great and communicates the right message ( <— VERY IMPORTANT), it will be easier to close sales. People will remember your website, they’ll remember your brand, they’ll remember your marketing message. When they do, it becomes much easier to close sales.
7) Support Higher Pricing
This one is a no-brainer. If you look cheap people will subconsciously expect it to be cheap. You don’t drive up to the front of the Ritz Carlton Hotel and think you’re going to get a $99/night room? You don’t show up at a Mercedes dealership thinking you’re going to drive off in a $20,000 car. This could be the #1 reason to have create a new, professionally designed website right now!
8) Focus More on Sales vs. Marketing
A professionally designed website allows you and your team to focus on sales instead of Internet marketing. And when your website is working very well, you aren’t anxious and stressed-out asking “Why aren’t I getting any inquiries?”
9) Increase Revenues
A professionally designed website is going to convert better than your do-it-yourself website, or some website designed by some off-shore company that really doesn’t “get it.” Conversion means more inquiries, phone calls, and sales – and that means more revenues.
10) Increase Profitability
I see a lot of people chasing this new thing or that new Internet marketing fad. A professionally designed website saves you time and money and that means you improve your profitability.
11) Achieve a Competitive Advantage in your Marketplace
A professionally designed website will give you competitive advantage in your marketplace. When you look better than your competition, and your website is easier to use and communicates a better message, you’ll close more sales at the expense of your competition.
12) Stay Ahead of Your Competition
Instead of picking up the scraps left by your competition, you can position yourself as the leader in your marketplace and leave THEM the scraps. With the relatively low cost of entry, the Internet has expanded your competition 10x to 20x what it was just a few years ago. And your competition isn’t always geographically in your marketplace, it could be from another state or for that matter on the other side of the world. A new professionally designed website will help you (a) get ahead of your competition and (b) stay ahead of your competition!
13) Less Stress
Who couldn’t live with a little less stress in their lives? Instead of worrying why your website isn’t top ranked with Google or why you have visitor sessions but no inquiries, you can worry about things like: “How do I keep up with all these inquiries I’m getting?”
* Note: This is actually a problem for three of my clients!
14) Save Time
The Internet is very unforgiving when it comes to time. Things move too fast. You can’t afford to make mistakes and do-it-yourself website design is a mistake in today’s uber-competitive environment.
15) Save Money
A website that doesn’t work very well continues to be an expense when you try little fixes here and there. Most of the time, that approach doesn’t work anyway. A professionally designed website saves you money because you’re doing something RIGHT instead of just throwing money into a blow-torch hoping it works!
My clients get GREAT results from their websites and Internet marketing.
Most are top ranked at Google. All are successfully growing their businesses and meeting the challenges of the current ecomony head on – with a comprehensive, optimized Internet marketing strategy.
If what you’re doing isn’t working well, or you want better results, waiting for it to get better by itself isn’t a good idea – let’s talk. Call me at (866) 652-7791 or drop me a line using the inquiry form below.
I look forward to hearing from you!